Celebrities are stepping up in a big way to assist with COVID-19 relief efforts.
On Tuesday, Philadelphia 76ers co-owner Michael Rubin launched his “All In Challenge” to raise tens of millions of dollars to provide food for Americans amid the coronavirus crisis. He has called on his friends in the sports, business, and entertainment communities to assist with the digital fundraising movement by donating once-in-a-lifetime experiences and items for auction.
Meek Mill was among the first to accept the challenge by donating his favorite car, his 2018 Rolls-Royce Phantom. “I’m in a position where I can help out,” said Meek, who challenged James Harden, LeBron James, and Floyd Mayweather.
I’ve accepted the #ALLINCHALLENGE from @MichaelGRubin. Go to https://t.co/jAJ0GwKbel to bid on my Rolls-Royce Phantom that I’m putting up to help feed the hungry and those who need it during this wild time. Also, @JHarden13 @KingJames @FloydMayweather I challenge you to be ALL IN pic.twitter.com/6T3s7JYuJN
— Meek Mill (@MeekMill) April 14, 2020
Justin Bieber is also pitching in and offering to fly to the winner’s home and serenade them with his 2009 hit “One Less Lonely Girl.” “I think this could be a cool opportunity and it would be fun for me,” said the “Yummy” singer.
I’ve accepted the #ALLINCHALLENGE. Help me feed the hungry during this challenging time. Go to https://t.co/OjfuURDx9y to donate for a chance to have me fly to your town and sing OLLG to you. Thanks pic.twitter.com/wio7yXylgH
— Justin Bieber (@justinbieber) April 14, 2020
Yo Gotti is sweetening the deal by donating his Rolex Platinum President and luxury tour bus, complete with a master suite and two bathrooms.
I’ve accepted the #ALLINCHALLENGE. Go to https://t.co/mQkdZNnJyU to participate in the auction & bid on my Platinum Presidential Rolex Watch and my luxury tour bus to help feed the hungry during this challenging time. Also, @Iam1cent and @macbo50 I challenge you to be ALL IN pic.twitter.com/nuqVmWmEhf
— Yo Gotti (@YoGotti) April 14, 2020
Miguel will fly the winner to one of his shows, where they will get to spend the day with him and attend soundcheck and hang out backstage. The prize also includes accommodations in a five-star hotel and first-class flight tickets.
— Miguel (@Miguel) April 14, 2020
Other prizes include a speaking role in Kevin Hart’s next movie, a customized love ballad from Robin Thicke, and a private studio session with Timbaland. Fans can enter to win the once-in-a-lifetime experiences for as little as $10. All proceeds will be donated directly to non-profit organizations including Meals on Wheels, No Kid Hungry, and America’s Food Fund.